5. Alexander McQueen’s wind tunnel – A/W 2003
It’s not easy being a model, especially if you’re selected to walk for Alexander McQueen, because it’s likely you won’t actually be walking anywhere, and you might end up in a wind tunnel being blasted with fake snow.
At Paris Fashion Week in 2003, Alexander McQueen put his models in an arctic wind tunnel and dressed them in long, flowing fabrics, so the wind would show off the shapes and structures in a way that walking never could. McQueen said he “wanted it to be like a nomadic journey across the tundra”.