H&M Designs Clothes for Coachella Music Festival
H&M finally makes the big move and teams up with Coachella for their first cobranded collection!
The Swedish fast-fashion chain has a longterm relationship with the Coachella Valley Arts and Music Festival as it has sponsored the festival from Indio, California for six years now.
It was about time the two of them teamed up and launch a collection together and now, for the 2015 edition of the festival it’s finally going to happen.
The first cobranded clothing line, H&M Loves Coachella is on its way!
Coachella music festival has become famous over the years not only for its music presented by the front line artists worldwide, but also for the fact that is basically a huge fashion runway.
With a major part of young Hollywood attending the event, the Boho chicks and hipster guys have really set a trend with their array of fashion sense.
So, of course H&M couldn’t possibly miss the scene and they’re really excited to take an even bigger part of the event this year as a H&M spokeswoman declared:
Coachella is one of the most anticipated music events in the country, and this collection gives fashion and music lovers the opportunity to be a part of it.
The H&M Loves Coachella line will present the perfect summer pieces to keep you fresh out in the desert sun and still look stylish.
The collection bring a series of bohemian-inspired pieces, tons of fringe, lace tops, cut offs, rompers, graphic tops and wide-legged pants for the lovely Boho babes and a lot of graphic T-shirts and shorts for the guys, with prices ranging from $4.95 to $49.95.
H&M Loves Coachella collection will launch a few weeks before the music festival, of course, so everybody can get their bags ready in time for the event.
On March 19, the clothing line will drop in 350 stores in North America and starting with March 26 it will be available worldwide and on H&M’s online store.
And of course, the collection it’s going to attend the event, too. H&M will set a booth inside the festival featuring exclusive pieces in case your outfit’s still missing some points.
The bad news is the tickets for the festival have already sold out some time ago, but don’t worry if you didn’t get one because there’s still hope. With the help of H&M, of course.
The brand is going to give away all-inclusive trips to Coachella starting with March with a little effort from your side. Customers in the US can bring unwanted clothing pieces to any H&M store in order to be recycled and they will not only receive a voucher for 20% off their purchase, but also they will enter the contest to win a Coachella invitation!
So, pack those long forgotten clothes in the back of your closet and stay tuned for H&M’s Coachella contest!
What do you think about the collaboration between H&M and Coachella?
Are you going to attend the festival?
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