2.Hello Happiness
I have to tell you, this heart warming campaign really made me shiver! “Hello Happiness” is probably the most touching program Coca-Cola has ever came up with.
In the United Arab Emirated, a significant part of the population consists of labourers from the Asian Subcontient.
Here’s where Coca-Cola comes in! They created the Hello Happiness Phone Booth that works on Coke bottle caps instead of coins – a cap for a free 3-minute international phone call.
So they continue to spread happiness across the world by bringing people closer to their families and homes.
Nice one, Coca-Cola!
https://www.youtube.com/watch?v=zlA9tXYxD8g
And here is the last of the Coca-Cola marketing campaigns that blew our mind!