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Art Students in London Designed the World’s Most Expensive Pop-Up Shop

7 October 2015

The Most Expensive Pop-Up Shop Designed by Art Students in London

The most expensive pop-up shop was designed by some art students in London.

The students of Central Saint Martin’s College of Arts and Design have created a pop-up shop to display their arts that has gone viral online.

Called the “Worth Pop-Up” website, this pop-up shop features an announcement that 94 BA students would be selling a total of 940 limited edition objects.

Between June 6 and June 8, the pop-up shop will have students selling their limited edition objects, each priced at £1,000,000.

The thing is that every time the site is shared on social media, the prices will drop.

The Most Expensive Pop-Up Shop Designed by Art Students in London
The Most Expensive Pop-Up Shop Designed by Art Students in London

Tatiana Aspinall, said about the genius “experiment in viral sharing and self-propagation.” Aspinall said that “It’s a publicity stunt, sure, but there’s a point to it.

“There is a limit on how low the price can go – I’m not going to tell you what it is, but if we manage to get enough sponsors then we’ll give everything away for free…Worth means that everyone will be able to buy it and people can work together to dictate the price.”

Aspinall also gave more information about the actual art component of the project, revealing that there is a range of interesting items, “from recipe books, to a printer that takes photos and 3D prints people’s faces.”

The Most Expensive Pop-Up Shop Designed by Art Students in London
The Most Expensive Pop-Up Shop Designed by Art Students in London

Asked where they got the idea, Tatiana Aspinwall said:

“We just wanted to raise some money for the degree show and make sure that we could do it again the following year.

The Most Expensive Pop-Up Shop Designed by Art Students in London
The Most Expensive Pop-Up Shop Designed by Art Students in London

“Initially it was an experiment in viral sharing and self-propagation – often people share things online with no real reason but here there’s a motivation. It’s a publicity stunt, sure, but there’s a point to it.”

The Most Expensive Pop-Up Shop Designed by Art Students in London
The Most Expensive Pop-Up Shop Designed by Art Students in London

Tatiana Aspinwall also said: “There’s a huge variety of art – from recipe books, to a printer that takes photos and 3D prints people’s faces. A couple of students have managed to involve the graffiti artist Jimmy C – he’s doing a large image across a wall, it’ll be broken down and each individual brick sold.”

The Most Expensive Pop-Up Shop Designed by Art Students in London
The Most Expensive Pop-Up Shop Designed by Art Students in London |worthpopup.co.uk|

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