3. Red Bull (Brand Value: $7.9 billion)
Red Bull is not just one of the world’s most popular drinks, but also most popular products in general. Sport fans would recognize its two-bull logo as it is featured in almost every sport events, such as Formula 1 and Bundesliga.
To this date, Red Bull energy drink is still the bestselling, most popular, and leading energy drink brand in the world. With this popularity, Red Bull took the chance to shift the soft drink market through its soda product, Red Bull Simply Cola, eight years ago.
Discontinued in United States, Red Bull Cola is only available in Austria and Germany today. However, through limited import, it is available in several other countries as well.
Red Bull has $7.9 billion of brand value today. That is 74th highest in the world overall, not just among beverage companies, but among all companies. And through its beverage products, Red Bull is making around $6.6 billion sales revenue a year.
