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Gucci & Will.i.am Team up to Create a Luxury Smartband

2 April 2015

Gucci & Will.i.am Team up to Create a Luxury Smartband

Gucci & Will.i.am Team up to Create a Luxury Smartband, for those who like other gadgets than Apple’s.

The Italian luxury fashion house expanded its products list with another smartwatch in collaboration with Black Eyed Peace singer, Will.i.am.

The watch was presented at BaselWorld 2015 watch event in Switzerland. But the device is still in its early prototype phase.

The artist spoke of the gadget he and Gucci designed and said:

“A lot of people are creating wearable devices from a tech background. Gucci has been putting things on your body for years.”

If you don’t have a smartphone, don’t worry because the watch will work independently of a smartphone. However, it will connect to receive calls, texts, emails, and sensors to provide fitness tracking.

Gucci & Will.i.am Team up to Create a Luxury Smartband
Gucci & Will.i.am Team up to Create a Luxury Smartband

It will also be able to store music, maps, and calendars, support voice controls and include a built-in camera for video calling.

Will.i.am already has a gadget launched into the world of wearable technology, but it seems that Gucci is looking past previous relationships and teamed up with the artist for another project.

Gucci & Will.i.am Team up to Create a Luxury Smartband
Gucci & Will.i.am Team up to Create a Luxury Smartband

We don’t know much about their collaborations because it is too early, but it seems that the designers at Gucci and the ideas of Will.i.am design things that are working on a prototype, which suggest that the partnership might be in early phases yet.

Gucci & Will.i.am Team up to Create a Luxury Smartband
Gucci & Will.i.am Team up to Create a Luxury Smartband

It remains to be seen if the final product ends up being of any use, but it could probably only be an improvement on the universally panned Puls.

Gucci & Will.i.am Team up to Create a Luxury Smartband
Gucci & Will.i.am Team up to Create a Luxury Smartband

The yet-to-be unveiled wearable tech collaboration is called Fashionology by will.i.am. Technology is infused into the world of will.i.am as an essential element and it powers everything that he does.

The Gucci & Will.i.am smartband is the “sophisticated personal assistant” which is also activated by voice command also features a front-facing camera for video calling.

Gucci & Will.i.am Team up to Create a Luxury Smartband
Gucci & Will.i.am Team up to Create a Luxury Smartband

At the Baselworld Watch and Jewelry Show, Will.i.am along with Gucci CEO Marco Bizzarri flaunted the prototype device that appeared to be thick, wide band strapped on the wrist.

Gucci & Will.i.am Team up to Create a Luxury Smartband
Gucci & Will.i.am Team up to Create a Luxury Smartband

Marco Bizzarri stated, “Wearable technology and smart devices represent a new frontier for the fashion industry.

It is very appropriate that Gucci is leading the way through this collaboration with will.i.am, as innovation has always been such an important part of our DNA.”

Gucci & Will.i.am Team up to Create a Luxury Smartband
Gucci & Will.i.am Team up to Create a Luxury Smartband

Details regarding pricing, distribution, and launch timing of the fashionable wearable technology that will operate as a completely standalone smartband will be announced in due course.

Gucci & Will.i.am Team up to Create a Luxury Smartband
Gucci & Will.i.am Team up to Create a Luxury Smartband

|pics via: rushlane.com|

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