5Rob Riches
Rob Riches is a London born athlete and top fitness model. Since winning his first fitness competition at 21, he has won a multitude of international competitions.
He had no aspirations to be a model or had ever wanted to step on stage up until he saw a guy in Men’s Health that looked uncannily like him, just in better shape.
So he decided he could also become a fitness model if he trained harder. Mission accomplished!
This is how he stayed motivated along the way: “It was this feeling that every workout I would complete, and every clean meal I ate, I was getting closer and closer to achieving what first got me interested in training. I wanted to be the best.”
