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Most Innovative Coca-Cola Marketing Campaigns

8.Happiness Creator Machine

In order to try to reconnect the younger generation captivated by the technology with the older one, Coca-Cola has designed the “Happiness Creator Machine” for the Lunar New Year holiday to bring the Chinese families closer together.

 

They have placed a machine in a mall in Singapore where you can look at a stranger through a screen.

All you have to do is make the other person smile! If you manage to do this, you win a special prize from the machine!

Happiness unlocked!

https://www.youtube.com/watch?v=0JC65ovFy-8

First day in college is always the hardest one, #7 helps you get through it!

NEXT: #7 Friendly Twist

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