3.Gary Sheffer – VP, Corporate Communications & Public Affairs at GE
General Electric, commonly known as GE, is an American multinational conglomerate corporation that is headquartered in Connecticut.
GE also reached the list of the Most Expensive Brands in the World where it was ranked as number six.
The company has been struggling with some hard times through the past few years, such as GE’s federal tax controversy to the unwinding of NBCUniversal and the repositioning of GE Capital.
Luckily for them, Gary Sheffer was there to guide the company and proved the world that his team became an expert in content creation as the corporation’s motto says:
Imagination at Work