Cooper Flagg
- Net worth $20 million
- Birthday December 21, 2006
- Status -
- Country United States
- Source(-s) of wealth Basketball Player
How much is Cooper Flagg Worth? Cooper Flagg Net Worth in 2026
Cooper Flagg’s net worth is estimated at $20 million as of October 2026. Cooper Flagg is the Dallas Mavericks forward taken first overall in the 2025 NBA draft and voted the league’s best rookie for 2025-26. The documented money is a four-year rookie contract worth about $62.7 million, with college endorsement income and a New Balance relationship on top.
| Net worth (our estimate) | $20 million (range $12 million to $30 million) |
| Estimated annual income | About $14.5 million a year in 2026-27 salary, plus endorsements (rookie contract, reported) |
| Born | December 21, 2006, in Newport, Maine (age 19) |
| Country | United States |
| Known for | Duke’s top college player, No. 1 pick, 2026 best rookie |
| Main income sources | NBA rookie contract, endorsements, memorabilia and card-linked deals |
How Cooper Flagg built it
- Dominated college basketball. He was Duke's top player and went first overall in the 2025 NBA draft.
- Locked in a rookie contract. He signed for about $62.7 million over four years in July 2025.
- Started earning before the pros. College endorsements included New Balance and a first-of-its-kind Gatorade deal.
Learn the wealth mindset behind Cooper Flagg’s career in the Alux app.
Get the Alux appHow much is Cooper Flagg worth in 2026?
We estimate Cooper Flagg’s net worth at about $20 million in 2026. The number is mostly rookie-contract salary and endorsement income, minus tax. It is the youngest profile in this series, so the range is wide.
The contract is the solid part. Flagg signed on July 2, 2025, for $62,730,226 over four years, with $28,343,400 guaranteed at signing. Salaries are reported at $13,825,920 for 2025-26, $14,517,480 for 2026-27, $15,208,680 for 2027-28 (the Mavericks exercised that option on October 17, 2026) and $19,178,146 for 2028-29. By the end of this season he will have been paid about $28 million before tax, which after federal tax and agent fees leaves roughly $14 million to $15 million.
The rest comes from endorsements. One report credits him with about $28 million in college name, image and likeness deals, including New Balance and the first men’s college basketball deal with Gatorade, though that figure is single-sourced and we treat it with caution. A separate item: his rookie debut patch autograph card sold for $8.04 million, but that is a collector’s resale, not income to him. We assume $5 million to $10 million of real, after-tax endorsement cash, which brings the total to about $20 million.
Cooper Flagg in 2026: what they have been working on
- October 17, 2026: The Mavericks exercised the $15.2 million option on his third season, covering 2027-28.
- 2026-27 season: Opened the season with 32 points, 5 rebounds and 2 assists against Houston.
- 2026: Won the league’s top rookie award and a first-team All-Rookie spot after averaging 21.0 points, 6.7 rebounds and 4.5 assists in 70 games.
- July 2, 2025: Signed his rookie contract with Dallas, a week after being drafted first overall.
- 2025: Won national college player of the year at Duke and the ACC’s top honour.
How Cooper Flagg makes money
At 19, Flagg’s income is front-loaded in contract money and brand deals.
- NBA rookie contract. $62.7 million over four years, with restricted free agency scheduled for 2029. Pay rises each year, and the fourth-year option is worth $19.2 million.
- Endorsements. New Balance, signed before his freshman year at Duke, and Gatorade, the first for a men’s college basketball player. Deal values are not public.
- College NIL. A single report puts the Duke-era total near $28 million. We treat it as possible but unconfirmed.
- Memorabilia. Trading card and autograph deals pay the player, with the large resale price of one card going to its seller, not to Flagg.
- Future extension. A second NBA contract from 2029 would be far larger than the rookie deal.
What Cooper Flagg teaches (and what to take from it)
Flagg’s habits are the least glamorous part of the story. They are also the most transferable.
Compete against older people
He gold-medalled at the 2022 FIBA Under-17 World Cup and then played college basketball against players years older. Being the youngest person in the room forced fast learning. Find one group of people ahead of you in skill and show up regularly.
Be known for the work
A 19.2 points, 7.5 rebounds, 4.2 assists line at Duke is not a personality, but it is a track record. Make a small list of the numbers or results that describe your last year, and add to it each month.
Choose partners with a story
He picked New Balance partly because of its factories near his Maine hometown. Fit with personal history makes a partnership last. Before your next big commitment, ask whether it matches something you actually care about.
Think in contracts, not paychecks
A rookie scale deal pays set amounts for set years, and the real money comes at the second contract. Write down your own two-year goal and what you must be known for by then.
Career timeline
- December 21, 2006: Born in Newport, Maine.
- 2022: Wins gold with the U.S. at the FIBA Under-17 World Cup and is named USA Basketball Male Athlete of the Year.
- 2024: Named top high school player in the country and a McDonald’s All-American.
- 2024-25: Plays one season at Duke, averaging 19.2 points and 7.5 rebounds.
- 2025: Wins the national college player award.
- June 2025: Selected first overall by the Dallas Mavericks.
- July 2, 2025: Signs his rookie contract.
- 2025-26: Averages 21.0 points over 70 games.
- 2026: Voted best rookie in the NBA.
- October 2026: Dallas exercises his third-year option.
Early life and background
Cooper Flagg was born on December 21, 2006, in Newport, Maine. He was named national high school player of the year in 2024.
He went to Duke and arrived on campus in 2024 with a New Balance deal already signed, and later added Gatorade as the first men’s college basketball player it sponsored.
Cooper Flagg net worth FAQ
What is Cooper Flagg’s net worth?
Our estimate is about $20 million as of October 2026, mostly from rookie-contract salary and endorsements.
How does Cooper Flagg make money?
From his Dallas Mavericks rookie contract, shoe and drink sponsorships, college NIL and memorabilia deals.
How much is Cooper Flagg’s rookie contract worth?
It is reported at $62,730,226 over four years, with $28,343,400 guaranteed at signing and a first-year salary of $13,825,920.
How old is Cooper Flagg?
Cooper Flagg was born on December 21, 2006, so he is 19 in October 2026.
What is Cooper Flagg known for?
He was the first overall pick in the 2025 NBA draft, the top college player of 2025 and the league’s best rookie in 2026.
How is Cooper Flagg’s net worth estimated?
We add reported contract salary to estimated endorsement income, then subtract taxes and fees. It is an estimate, not a disclosed number.
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How we estimate net worth
Our estimates are based on public reporting, company valuations, and deal and earnings figures all compiled in an internal valuation model. They are approximate, and figures change over time as new information emerges.
Last updated: October 2026.