El Rubius
- Net worth $12 million
- Birthday February 13, 1990
- Status -
- Country Spain
- Source(-s) of wealth Streamer, YouTube Personality
How much is El Rubius Worth? El Rubius Net Worth in 2026
El Rubius’s net worth is estimated at $12 million as of October 2026. El Rubius, real name Rubén Doblas Gundersen, is a Spanish YouTuber and streamer who became the first Spanish YouTuber to pass 10 million subscribers in 2015 and now has about 40.7 million. The biggest driver of the wealth is more than a decade of YouTube and Twitch income, with a 16 million follower Twitch channel adding to it.
| Net worth | $12 million (estimate) |
|---|---|
| Estimated annual income | about $2 million a year from Twitch, YouTube and other work (our estimate) |
| Born | February 13, 1990, Mijas, Andalusia, Spain (age 36) |
| Country | Spain |
| Known for | Spanish YouTuber and Twitch streamer, the first Spanish YouTuber to reach 10 million subscribers |
| Main income sources | YouTube, Twitch, books and comics, an anime series, game and media projects |
How much is El Rubius worth in 2026?
We estimate El Rubius’ net worth at about $12 million. It is an estimate with a wide range, because he does not publish his finances. The most repeated public figure is around $7 million, one estimator says $15 million, and the truth likely sits between those.
There is a lot of documented activity behind the number. One estimate puts his Twitch career income between $5.26 million and $7.89 million based on viewership, and another figure suggests his second YouTube channel, Rubius Z, earns around $1.1 million a year. Add the main channel with 8.25 billion views, an interactive book that topped Spanish sales for eight weeks, a comic series and an anime series on Movistar+, and the combined revenue over 15 years reaches eight figures.
We choose a figure above the common $7 million because online estimators often work from ad models alone and miss books, screen projects and brand work. We stay below $15 million because taxes, management and production costs take a large share of gross income.
How El Rubius built it
- Got in early on YouTube. He was the first Spanish YouTuber to reach 10 million subscribers, in 2015.
- Added a second platform. His Twitch channel has about 16 million followers.
- Branched into books and screen work. He released an interactive book, comics and an anime series.
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Get the Alux appEl Rubius in 2026: what they have been working on
- October 2026: His Twitch channel showed a live stream dated October 5, 2026, the most recent dated item we found.
- 2022: His profile lists a nomination for Streamer of the Year at the ESLAND Awards.
- December 2021: A documentary, Rubius X, was announced for Amazon Prime Video.
- October 2021: A cameo in the film Uncharted was announced.
- January 2021: He launched the Rust series Egoland with the streamer Alexby11.
How El Rubius makes money
- YouTube: A main channel with about 40.7 million subscribers and 8.25 billion views, plus a second channel, Rubius Z.
- Twitch: About 16 million followers, the fifth-most-followed channel on the platform per his profile.
- Books and comics: The Troll Book from 2014, which topped Spanish sales for eight weeks, and three Virtual Hero comic volumes.
- Screen projects: An anime series, Virtual Hero, on Movistar+ from October 2018, and the 2018 documentary De Rubén a Rubius.
- Games and brand work: He is a playable character in Watch Dogs: Legion and YouTurbo, plus sponsored content, with fees not public.
What El Rubius teaches (and what to take from it)
El Rubius started on YouTube in 2006 and has stayed relevant for twenty years across several platform shifts. Here are four ideas to borrow, in our own words.
Start early and keep your own voice
He created his first channel in 2006 and found his main format in 2011. Longevity comes from having a distinct personality. Spend ten minutes writing what makes your voice different, then use it once this week.
Follow the audience across platforms
He moved from YouTube to Twitch while keeping his community. Go where your people are, and bring the habits that earned them. List the places your audience spends time and test one new venue.
Turn attention into other formats
His fan base bought a book, read comics and watched an anime series. One audience can support many products. Ask which of your ideas could become a book, a course or a series and sketch one.
Collaborate generously
He launched Egoland with another streamer. Joint projects share the load and bring in new viewers. Offer a collaboration to someone whose skills fill your gaps.
Career timeline
- 1990: Born in Mijas, Andalusia.
- 2006: Creates his first YouTube channel.
- 2011: Launches the elrubiusOMG channel in December.
- 2012: Becomes the most-subscribed Spanish YouTube channel.
- 2014: Publishes The Troll Book.
- 2015: First Spanish YouTuber to reach 10 million subscribers.
- 2016: Wins YouTuber of the Year at the Play Awards.
- 2018: Premieres the anime Virtual Hero and passes 30 million subscribers.
- 2020: Becomes a playable character in Watch Dogs: Legion.
- 2021: Launches Egoland and announces the Rubius X documentary.
Early life and background
Rubén Doblas Gundersen was born on February 13, 1990, in Mijas, Andalusia, Spain. He opened his first YouTube channel in 2006 at age 16.
In December 2011 he launched the elrubiusOMG channel, built around game montages, and by November 2012 it was the most-subscribed Spanish YouTube channel.
El Rubius net worth FAQ
What is El Rubius’ net worth?
El Rubius’ net worth is estimated at $12 million as of October 2026. Public figures run from about $7 million to $15 million.
How does El Rubius make money?
From YouTube and Twitch, books and comics, an anime series, game appearances and brand work.
How old is El Rubius?
El Rubius was born on February 13, 1990, which makes him 36 years old as of October 2026.
What is El Rubius known for?
He is a Spanish YouTuber and streamer who became the first Spanish YouTuber to reach 10 million subscribers.
What is El Rubius’ best-known book or product?
His best-known book is The Troll Book from 2014, which was number one in Spanish sales for eight weeks. His anime series Virtual Hero is his best-known screen project.
How is El Rubius’ net worth estimated?
We combine estimates of his YouTube and Twitch income with book and screen projects, subtract taxes and costs, and cross-check public estimates. It is an approximation.
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How we estimate net worth
Our estimates are based on public reporting, company valuations, and deal and earnings figures all compiled in an internal valuation model. They are approximate, and figures change over time as new information emerges.
Last updated: October 2026.