Nadeshot
- Net worth $40 million
- Birthday August 3, 1992
- Status -
- Country United States
- Source(-s) of wealth Content Creator, Entrepreneur
How much is Nadeshot Worth? Nadeshot Net Worth in 2026
Nadeshot’s net worth is estimated at $40 million as of October 2026. Nadeshot is the online name of Matthew Haag, who rose as a Call of Duty player with OpTic Gaming, then founded 100 Thieves in 2017. The biggest driver of the wealth is his ownership of that company, which raised $60 million in December 2021 at a reported $460 million valuation.
| Net worth | $40 million (estimate) |
|---|---|
| Estimated annual income | About $2 million a year, our estimate from content income and company pay |
| Born | 3 August 1992 (age 34) |
| Country | United States |
| Known for | Former Call of Duty star and founder of the 100 Thieves esports and lifestyle brand |
| Main income sources | Equity in 100 Thieves, YouTube and streaming, Sponsorships |
How much is Nadeshot worth in 2026?
We estimate Nadeshot’s net worth at about $40 million. It is our estimate, because 100 Thieves is private and his ownership percentage is not public. The anchor is the company’s funding history. It raised $25 million in October 2018, $35 million in July 2019 and $60 million in December 2021, the last pegged at $460 million. Revenue was about $38 million in 2021.
As founder, he likely kept a minority stake after four rounds of dilution, held alongside investors such as Dan Gilbert, Drake and Scooter Braun. If he holds a stake in the high single digits to low teens, the paper value at the 2021 valuation was roughly $30 million to $60 million. The company has since cut staff several times, in 2022, 2023 and again around 2025, and spun off some units, so the current value of that stake is probably lower than the peak.
Add prize money from his Call of Duty years, which was modest, and content income from a YouTube channel with more than 3.2 million subscribers, and we get $40 million. Public guesses run from $15 million to over $100 million, and we treat the highest as speculation.
How Nadeshot built it
- Started as a Call of Duty player. He rose with OpTic Gaming before founding his own company.
- Founded 100 Thieves. He started it in 2017, and it raised $60 million in December 2021.
- Kept building on YouTube and streaming. His own channels and sponsorships add to his equity.
Learn the wealth mindset behind Nadeshot’s career in the Alux app.
Get the Alux appNadeshot in 2026: what they have been working on
- 2026: 100 Thieves won the Esports World Cup in Valorant, beating NRG 3 to 1, the organisation’s first international Valorant title.
- September 2025: Confirmed he is no longer the company’s chief executive, though he remains involved in other roles.
- December 2024: Said he would step back from 100 Thieves to focus on full-time content creation.
- November 2025: 100 Thieves entered Counter-Strike 2 with a title sponsor and left and later rejoined Marvel Rivals in February 2026.
How Nadeshot makes money
- Equity in 100 Thieves: The main source of wealth, a stake in a company valued at $460 million in 2021.
- Content creation: A YouTube channel with over 3.2 million subscribers and live streams on Twitch.
- Sponsorships: Past deals with gaming hardware brands such as Astro Gaming and Scuf Gaming.
- Early prize money: A $30,000 cut for a third-place Call of Duty World Championship finish in 2014, plus smaller shares of team prizes.
- Salary: Pay from 100 Thieves while he served as chief executive, undisclosed.
What Nadeshot teaches (and what to take from it)
Turn your reputation into a platform
Nadeshot was a top player before he was a founder, and used that trust to attract investors. List the people who already trust you and what you could build for them.
Raise money in stages
The company grew through three funding rounds across three years. Break a big goal into funding or milestone stages you can finish in a quarter.
Know when to step back
He stepped away from the chief executive role between 2023 and 2024 to return to content, which he is better at. Name the part of your work that gives you energy, and spend one day this week on only that.
Expect cycles
The company hired quickly and then cut jobs. Keep a cash reserve of at least three months of expenses, so your plan survives a down cycle.
Career timeline
- 2010: Joins OpTic Gaming as a Call of Duty player.
- 2014: Becomes captain of OpTic and is named Esports Player of the Year at The Game Awards.
- 2015: Steps down as OpTic captain.
- 2017: Founds 100 Thieves in Los Angeles.
- 2018: Raises $25 million in a round co-led by Scooter Braun and Drake.
- 2019: Raises $35 million.
- 2021: Raises $60 million in a round valuing the company near $460 million.
- 2024: Steps back to focus on content.
- 2025: Confirms he is no longer chief executive.
Early life and background
Matthew Haag was born on 3 August 1992 and attended Amos Alonzo Stagg High School in Palos Hills, Illinois, graduating in 2010. He completed a two-year business course at Moraine Valley Community College.
He joined OpTic Gaming in June 2010 and became its captain in 2014, then left the role in April 2015.
Nadeshot net worth FAQ
What is Nadeshot’s net worth?
Nadeshot’s net worth is estimated at $40 million as of October 2026. It is our estimate, because his stake in 100 Thieves is private.
How much did Nadeshot make from 100 Thieves?
His stake is not public. The company raised $60 million in 2021, and a founder stake in the high single digits to low teens would have been worth tens of millions at that point.
How old is Nadeshot?
Matthew Haag was born on 3 August 1992, so he is 34 years old in October 2026.
What is Nadeshot known for?
He is known as a Call of Duty champion with OpTic Gaming and as the founder of 100 Thieves.
Is Nadeshot still the CEO of 100 Thieves?
No. In September 2025 he confirmed he is no longer chief executive, though he remains involved in other roles.
How is Nadeshot’s net worth estimated?
We apply an assumed founder stake to the 2021 valuation, discount for later cuts, add prize and content income, and show a range.
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How we estimate net worth
Our estimates are based on public reporting, company valuations, and deal and earnings figures all compiled in an internal valuation model. They are approximate, and figures change over time as new information emerges.
Last updated: October 2026.