How much is Sofia Franklyn Worth? Sofia Franklyn Net Worth in 2026
Sofia Franklyn’s net worth is estimated at $2.5 million as of October 2026. Franklyn is an American podcaster who co-created the show Call Her Daddy and later built her own independent show, Sofia with an F. The biggest driver of her wealth is advertising and sponsorship on that podcast, with merchandise, brand work and a memoir adding to it.
| Net worth | $2.5 million (estimate) |
|---|---|
| Estimated annual income | About $600,000 a year from podcast ads, sponsorships and merchandise (our estimate) |
| Born | July 1992, raised in Utah (age 34) |
| Country | United States |
| Known for | Hosting the podcast Sofia with an F and co-creating Call Her Daddy |
| Main income sources | Podcast advertising and sponsorships, merchandise, brand partnerships, book |
How much is Sofia Franklyn worth in 2026?
We estimate Sofia Franklyn’s net worth at about $2.5 million. It is an estimate, because she runs a private business and does not publish earnings.
The most common public figure is $2 million, repeated across several pages, with a single outlier at $600,000. The documented pieces are a first-year income reported at around $500,000 from the Barstool-era show, an independent podcast that debuted at number one on the Apple podcast chart in October 2020 and has run more than 300 episodes, merchandise, brand partnerships and a memoir.
We go slightly above $2 million because her independent show keeps all of its advertising revenue and a book advance is expected in 2026. We stop short of higher figures because podcast income is concentrated, the team and production take a share, and no sponsor contracts are public.
How Sofia Franklyn built it
- Co-created a hit podcast. She helped start Call Her Daddy, which reportedly earned about $500,000 in its first year.
- Went independent with her own show. Sofia with an F debuted at number one on the Apple podcast chart in October 2020.
- Kept building around the show. Merchandise, brand work and a memoir add to her podcast advertising income.
Learn the wealth mindset behind Sofia Franklyn’s career in the Alux app.
Get the Alux appSofia Franklyn in 2026: what they have been working on
- November 2026: A single source reports that Simon & Schuster has scheduled her memoir, Daddy Issues, for release this month.
- 2026: The same source says she signed with the talent agency Verve.
- Ongoing: Her podcast Sofia with an F has passed 300 episodes, according to the same profile.
- Earlier: She made a cameo in season 8 of Selling Sunset, which drew attention to her net worth.
How Sofia Franklyn makes money
- Podcast advertising and sponsorships: The main stream. Rates are not public.
- Merchandise: Items tied to her show and brand.
- Brand partnerships: Paid campaigns and endorsements.
- Book income: An advance and royalties from her memoir, scheduled for November 2026.
- Media company: A production venture that a few public sources mention.
From a bank job to her own show
Before podcasting, Franklyn worked in finance at Morgan Stanley in Utah on roughly $50,000 to $52,000 a year, according to a profile. Her podcast career began in 2018 when the show she co-created was acquired and she signed a three-year deal reportedly starting at a $75,000 base plus incentives.
In 2020 she launched her own show. Owning the audience and the ad sales changes the economics. Instead of a base salary, she earns what the show sells, which is riskier but has more upside. That is the reason we treat her income as variable and our estimate as modest.
What Sofia Franklyn teaches (and what to take from it)
Franklyn’s path is about trading security for ownership. Here are four ideas worth borrowing, in our own words.
Test the leap with a side project
She started a podcast while still on a finance salary, using the job to fund the experiment.
This week: Block two hours this week for a small side project that could become income, and write down the first customer you could ask.
Keep the audience relationship
Her listeners followed her to the new show, because they came for the voice.
Try it: Send one personal message to a client, reader or follower and ask what they want more of.
Own your distribution
Launching independently meant she controlled ads and merchandise, not a platform.
Start small: List three places your work lives, and note which you actually control. Plan one step toward a list you own.
Add a second product
A memoir adds a new income line and a new audience beyond podcast listeners.
This week: Outline a one-page idea for a second product, such as a guide or a talk, and share it with one person.
Career timeline
- 1992: Born in July and raised in Utah.
- Before 2018: Works in finance at Morgan Stanley.
- 2018: Co-creates a podcast and signs a three-year deal.
- October 2020: Launches Sofia with an F independently, debuting at number one on Apple’s podcast chart.
- 2026: Signs with Verve and has a memoir scheduled by Simon & Schuster for November.
Early life and background
Sofia Franklyn was born in July 1992 and raised in Utah. She worked in finance after college before moving into media.
She has said little about her family finances, so we have limited our description to widely reported career steps.
Sofia Franklyn net worth FAQ
What is Sofia Franklyn’s net worth?
Sofia Franklyn’s net worth is estimated at $2.5 million as of October 2026. The most common public figure is $2 million.
How does Sofia Franklyn make money?
From advertising and sponsorships on her podcast Sofia with an F, plus merchandise, brand partnerships and a memoir.
How much did Sofia Franklyn make from Call Her Daddy?
Reports say the deals started at a $75,000 annual base plus incentives, and that her first year earned about $500,000. These figures are reported, not confirmed by contract.
How old is Sofia Franklyn?
Sofia Franklyn was born in July 1992, which makes her 34 as of October 2026.
What is Sofia Franklyn known for?
Co-creating Call Her Daddy and hosting her own podcast, Sofia with an F.
How do you estimate Sofia Franklyn’s net worth?
We compare public estimates near $2 million, reported early earnings and the economics of an independent podcast, then add a modest allowance for her memoir.
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How we estimate net worth
Our estimates are based on public reporting, company valuations, and deal and earnings figures all compiled in an internal valuation model. They are approximate, and figures change over time as new information emerges.
Last updated: October 2026.