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Richest People in Europe 2014

3. Stefan Persson – $33.1 billion

Do you know from what H&M stands for? It stands from Hennes & Mauritz.

Stefan Persson is the chairman of the fast growing fashion favourite H&M. His fortune got a big boost this year thanks to a 25% surge in the company’s stock price.

Founded by his father, Erling in 1947, the cheap chic chain was the first major retailer to sign a safety agreement for workers after the Bangladesh factory disaster in 2013, as well as pledging a living wage.

Since 2009, Persson’s son Karl-Johan is the CEO and owner of a chunk of shares, while the elder Persson enjoys downhill skiing, tennis and golf.

NEXT: #2.Liliane Bettencourt

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