10. What is his secret of success?
The Weeknd embodies the key point of success in any business on this modern day: dare to be different. There are many singer-songwriters out there who share similar target of market with him. But his uniqueness makes him stands out from the rest.
He had a tough life and he tells about it through his music. The result is reflected on his controversial lyrics. However, he said that he wants to reach out all kinds of music fans, not just those going through the same rough life as he did.
That’s why even Taylor Swift fans can listen to The Weeknd’s music. In fact, kids love him too! Remember that cute toddler singing and dancing to Can’t Feel My Face on Ellen show?
Nowadays, being creative and unique sometimes is not enough. You need something else to keep yourself on the spotlight. And one of the most effective ways to do it is getting featured on infotainment news. On the next pages, we’ll see how The Weeknd excels on this area.