14. TAG Heuer Formula 1
Another great platform to advertise is the world’s most expensive sport, Formula 1 Gran Prix racing. TAG Heuer does not just endorse one of the Formula 1 drivers. But the watchmaker became the main sponsor of one of the top F1 teams, Red Bull Racing.
Needless to say that one of TAG Heuer’s watch models is named after the sport itself. TAG Heuer Formula 1 also comes in lady model, which was promoted by Maria Sharapova. And it is bundled with $2,050 price.
This model has 52 types of watch. Each of them was designed for a high speed life on or off the racetrack. They are tough enough for the pro athletes, but comfortable enough for everyday use. And from Cristiano Ronaldo to David Guetta, everyone is wearing this watch.
The brand TAG Heuer might have not cracked even the top ten of 2015 Worldwide Watch Sales. But the brand group, LVMH, contributes 4.7% of global market share. This means at least 56 million pieces of TAG Heuer and Bulgari watches have been sold in just one year.