Jun Ji-hyun
- Net worth $100 million
- Birthday October 30, 1981
- Status -
- Country South Korea
- Source(-s) of wealth Actor, Investor, Model
How much is Jun Ji-hyun Worth? Jun Ji-hyun Net Worth in 2026
Jun Ji-hyun’s net worth is estimated at $100 million as of November 2026. Most of it is Seoul property: five commercial buildings and a penthouse that the Korean property press values at about 150 billion won. The star of My Sassy Girl and My Love from the Star now earns more reliably as a landlord than as an actress.
| Net worth | $100 million (our estimate, range $80 million to $120 million) |
|---|---|
| Born | October 30, 1981, Gangnam District, Seoul (age 45) |
| Country | South Korea |
| Known for | My Sassy Girl, My Love from the Star, The Legend of the Blue Sea, The Thieves, Assassination |
| Main income sources | Commercial property, rent, advertising and brand deals, acting fees |
One building in Gangseo District pays her 160 million won in rent every month from a single electronics store, on a 10 year lease. That is about $1.4 million a year before interest and tax, from a three-storey box she bought in 2022.
How much is Jun Ji-hyun worth in 2026?
About $100 million, by our estimate. Property is the bulk of it, but a good share of that property is borrowed money, so we take the loans off. We convert at about 1,338 won to the dollar, the rate on X-Rates on November 11, 2026. Her husband, banker Choi Joon-hyuk, is not counted.
How we got to $100 million
| Source | Our estimate | What it rests on |
|---|---|---|
| Seoul property, gross | $112.1 million | About 150 billion won for five commercial buildings and a Seongsu penthouse, Asia Business Daily’s own estimate in February 2026. We read it as including the Gangseo building (bought for 50.5 billion won in 2022), the Acro Seoul Forest penthouse (13 billion won, 2023) and the new Seongsu buildings. |
| Bank loans | minus $41.9 million | About 28 billion won on the Gangseo building, taken at purchase, and an estimated 28 billion won on the Seongsu buildings, reasoned from a mortgage ceiling of 33.6 billion won. 56 billion won in all. We assume neither has been paid down. |
| Cash, investments and other pay | $29.9 million | Our assumption: 40 billion won. She reportedly earned about 20 billion won from ads in 2014 and 14 billion won from 14 commercials in 2016, plus drama fees and a luxury ambassador deal since. Much of that money already went into the cash parts of her purchases, so we keep this row well below her ad income. |
| Total | $100.1 million | Rounded to $100 million. |
The rent from one LG store
She bought the Deungchon-dong building in Gangseo District in February 2022 for 50.5 billion won, putting in 22.5 billion won of cash and borrowing the rest from Kookmin Bank, SBS Star reported. The tenant is an LG Best Shop on a 10 year lease: 160 million won a month and a 600 million won deposit, according to Asia Business Daily, which put the building’s market value at 55.2 billion won in March 2025.
Our calculation: the rent comes to 1.92 billion won a year. Interest at 3.5% on a 28 billion won loan, the rate that report assumed, is 980 million won. That leaves about 940 million won a year, or roughly 78 million won monthly, before tax and upkeep.
The bigger number is what the borrowing does. The building gained 4.7 billion won in three years, which is 9.3% on the price. On the 22.5 billion won she actually put in, it is 20.9%. That is our math, and it is the whole logic of how she buys.
Seongsu, February 2026
Her latest move closed on February 23, 2026, when she registered ownership of two buildings and a small plot near Seongsu’s Atelier Street for a combined 46.8 billion won, VnExpress reported, citing Korean press. The pieces: a five-storey building for 18.6 billion won, a three-storey one for 26 billion won, and 50 square meters of land between them for 2.2 billion won. A 33.6 billion won mortgage ceiling was set on the lot, which reporters read as a loan of about 28 billion won. By our math that means roughly 18.8 billion won came from her own pocket.
She has done this before. The Seongsu report notes she made a 14 billion won gain selling a Nonhyeon-dong building in 2021, and sold a Samseong-dong house for 13 billion won that cost 7.5 billion won in 2014. The penthouse in Seongsu, bought in 2023 for 13 billion won, was paid in cash.
Where the cash came from
Advertisers. After My Love from the Star in 2013 and 2014, she reportedly took in about 20 billion won from ads in 2014 alone, and 14 billion won from 14 commercials in 2016, her career record shows. Brand roles followed with Gucci, Burberry, Louis Vuitton and, from April 2025, Piaget as global ambassador. She acted in Tempest in 2025, set up her own agency, Peachy, in July 2025, and stars in Colony, an action horror film from director Yeon Sang-ho listed for 2026.
Why other estimates disagree
Most public estimates take the 150 billion won property figure at face value and forget the roughly 56 billion won of loans behind it. Others use exchange rates from years when the won was stronger, which inflates the dollar figure.
What would move the figure
Seongsu prices, first: three fresh purchases in one district is a concentrated bet. A sale of any building would turn paper value into cash, and the Gangseo lease, signed for 10 years when the building was finished in 2019, comes up for renewal around 2029.
Jun Ji-hyun net worth FAQ
What is Jun Ji-hyun’s net worth?
We estimate $100 million as of November 2026, built mostly from Seoul property worth about 150 billion won, minus roughly 56 billion won of loans.
How much rent does Jun Ji-hyun earn?
Her Gangseo building alone is leased to an LG Best Shop for 160 million won a month, about 1.92 billion won a year before interest and tax.
How much did Jun Ji-hyun make from ads?
She reportedly earned about 20 billion won from advertising in 2014 and 14 billion won from 14 commercials in 2016.
What did Jun Ji-hyun buy in 2026?
Two buildings and a 50 square meter plot in Seongsu-dong for 46.8 billion won, with ownership registered on February 23, 2026.
How old is Jun Ji-hyun?
She was born on October 30, 1981, in Seoul, so she is 45.
What is Jun Ji-hyun’s next project?
Colony, a Yeon Sang-ho action horror film listed for 2026, after the 2025 series Tempest.
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How we estimate net worth
Our estimates are based on public reporting, company valuations, and deal and earnings figures all compiled in an internal valuation model. They are approximate, and figures change over time as new information emerges.
Last updated: November 2026.
Photo: Republic of Korea / Wikimedia Commons, CC BY-SA 4.0, cropped