Gigi Hadid is the New Face of Maybelline New York
Yes, it’s official and we’ve already got some sneak peeks of it: Gigi Hadid is the new face of Maybelline New York!
Our golden girls received the present of her life just before New Year’s Day. She went to her agency, IMG, as usual and absolutely nothing felt special about that day until one point.
The model’s agent handed her a present with a contract inside which attested that Hadid is the newest face of Maybelline and now her life’s about to change forever!
The model has an impressive portofolio for a 19-year-old given the fact that she started her carrer as a model for Guess Kids when she was only two years and now she’s already walked the runways at Chanel, Jean Paul Gaultier, Marc Jacobs, Giles and Jeremy Scott, starred in the Pirelli Calendar and also played a main role in the recreation of a Vogue cover that’s about to go down in history.
But that was just the beginning for Hadid as now she’s following the steps of Christy Turlington, Adriana Lima and Jourdan Dunn and became the face of one of the biggest beauty brands in the world.
If you didn’t hear so much about her by now, you’d better memorize her name because this collaboration with Maybelline is going to be a major breakthrough in her career and you’ll be seeing a lot more of Hadid from now on!
And apparently, Hadid was the best choice for Maybelline because we found out that she goes way back with the brand ever since middle school when she wasn’t allowed to wear makeup, but of course she found a way and confessed that:
I secretly bought Maybelline’s SuperStay 24HR concealer at CVS. I thought it was the coolest thing in the world.
Actually, she still keeps a bottle in her bag even to this day. And not just this, but she has always been fascinated about the work of every makeup artist and as she says: “I pay attention to how every makeup artist does everything”. Why? Because as Hadid says:
You have to try different things to see what you like best
And now she does and in a big way. It is a “a dream come true” as she says and she’s more than overwhelmed by excitement and emotions for this big step in her career as she tells us:
I feel so honored and humbled to be a part of the iconic brand I grew up with, and I am very excited by this opportunity.
The first Maybelline ad starring Hadid will be launched in October, but don’t worry. I really don’t think we’ll have to wait that long as soon as we follow her on Instagram because she’s already shared two sneak peeks of the upcoming collaboration with the famous beauty brand.
What do you think of Maybelline’s choice for the new campaign?
Is Gigi Hadid suitable for it?
Tell us in the comments below and don’t forget to share it further!